If you’re a pet owner looking for a monthly treat and a wagging tail, BarkBox is one of the most talked-about dog subscription services. But as with any subscription, it’s worth examining the details: value, consistency, pros and cons, ease of use, and the fine print of the policies. Does BarkBox still offer something for dog lovers in 2025—or is it more show than substance?
Here’s my full, detailed take.
BarkBox is a subscription service for dogs (and their owners) that delivers a curated box of toys, treats, and chews every month. There are different box types (Classic, Super Chewer) depending on your dog’s strength and play habits. You specify some basic preferences—dog size, allergies, chewing behavior—and each box is themed and designed accordingly.
The appeal: It saves time, provides variety, and offers the element of surprise. But the real challenge is whether the content justifies the cost, especially with a longer subscription.
While the exact content varies from month to month, here is a typical structure:
Many reviews estimate the value of the packaging (if you were to buy each item individually) to be higher than the price (i.e., the “retail value” is higher than the subscription cost). However, this assumes medium quality; for high-end or specialty toys, actual durability is more important than the list price.
Plan | Price per Box | Notes |
---|---|---|
1-Month (Month-to-Month) | $35.00 | Flexible, cancel anytime |
6-Month Prepaid | $27.00 (per month) | Lower than month-to-month rate |
12-Month Prepaid | $24.00 (per month) | Best value per box |
Overall, the mood among users is mixed, but tends to be positive among many subscribers with realistic expectations.
If I were a pet owner today and were thinking about BarkBox, I would come to the following conclusion:
In short, BarkBox may well be worth it in 2025 for pet owners who value surprise, care, and delight over absolute durability or low cost. If you value sturdy toys, extremely durable parts, or absolute bargain prices, there may be other alternatives that suit you better.